Types of Investment Plans We Offer

Bharti AXA Life Growth shield Plus

  • Invest ₹10,000 ## /Month for 10 years Get ₹47.11L at 8% or ₹12.27L at 4%
  • A unit linked, non-participating individual life insurance plan
  • Multiple investment strategies to suit your investment needs
  • Return of 2X premium allocation charge


Bharti AXA Life Wealth Pro

  • An Individual Linked life cover with Insurance cum Savings Plan.
  • Choose a Variant: The plan offers you two variants to choose from a) Growth Variant b) Legacy variant
  • Grow your wealth further with Wealth booster
  • Multiple Investment Strategies to suit your investment needs
  • Tax benefits

Bharti AXA Life Wealth Maximizer

  • An Individual Linked life cover with Insurance cum Savings Plan.
  • Choose a Variant: The plan offers you two variants to choose from a) Growth Variant b) Legacy variant
  • Grow your wealth further with Wealth booster
  • Multiple Investment Strategies to suit your investment needs
  • Tax benefits

What is ULIP (Unit Linked Insurance Plan)?

ULIP is a mix of insurance and investment policy that helps to achieve the goal of wealth creation and along with life cover. The fund in the investment in ULIP plan is collected based on debt or equity or both, and matches with the policyholder’s long-term goals like children’s education, retirement planning, buying a house, etc. You can switch your ULIP portfolio between the debt and equity based on your knowledge of market performance as well as risk appetite. Unit linked insurance plan is an insurance plan that provides dual benefits in one policy. In a ULIP investment, the number of units credited to the policyholder depends on the prevailing NAV as per that date, as well as the premium amount paid. Under a ULIP policy, the nominee receives death benefit- in case of the demise of the policyholder during the term of the ULIP. In case the policyholder survives the term of ULIP, he/she can receive the maturity value of the ULIP plan. The policyholder of ULIP is typically allowed to choose ULIP funds and assets to generate the returns. Even if the value of the ULIP investment falls below the sum assured, the nominee of the policyholder will be paid the death benefit as specified.

Bharti AXA Life Best Unit Linked Insurance Plan Online

Why Do You Need ULIP Plan?


Life Cover :

ULIP plans invest in life cover, which provides high return in case of the policyholder’s death.


Liquidity :

Partial withdrawal is allowed in ULIP policy if you need it.


Long-Term Funds :

The longer you invest in your ULIP plan, the greater reward you receive.


Regular Savings :

With the help of ULIP investment, you can save in a disciplined manner.



Bharti AXA Life Growth Shield Plus
Invest ₹10,000~/Month for 10 years Get ₹47.11L at 8% or ₹12.27L at 4%

ULIP Policy By Bharti AXA LIFE

Bharti AXA Life provides some of the best insurance policy plans available in the market. The ULIP plan offered by Bharti AXA Life is aimed towards providing life insurance cover as well as growth in the investment of the policyholder. The ULIP plan offered by Bharti AXA Life is the Bharti AXA Life Wealth Pro Plan. This policy plan offers a comprehensive financial solution to provide life cover of up to 10 times the amount of the premium. It thus helps build wealth over a long period of time and enables fulfilment of aspirations and dreams of the individual and his/her family. The plan provides two variants to choose from: growth variant and legacy variant. Moreover, multiple investment strategies are also offered to choose from as per the investor’s suitability and needs. Other benefits included in the plan are death benefit, maturity benefit, loyalty addition, settlement option, and others.

Best ULIP Plans in India

Plan Details
Bharti AXA Life Growth Shield Plus - Entry age : 18-60 years
- Maximum Maturity age:
100 years for Policy Term of 40 years
90 years for Policy Term of 30 years
- Minimum premium amount :
Rs 50,000 p.a (annual mode); Rs 60,000 p.a. (other modes)
- Policy term : 30, 35 & 40 years
Bharti AXA Life Wealth Pro Plan - Entry age : 0-65 years
- Maturity age : 75 years for Growth
Variant: 99 years for Legacy Variant
- Policy term : 5-20 years
- Minimum premium amount :
Single pay*- Rs. 1,00,000;
Regular pay - Rs. 25,000
Bharti AXA Life Wealth Maximizer - Entry age : 0-65 years
- Maturity age : 75 years for a Premium Payment Term of 5 years
Variant: 85 years for other Premium paying terms
- Policy term : 5-15 years
- Minimum premium amount :
Rs. 6,000/- p.a. for all PPT and PT options available


*Single pay option not available for the Legacy variant investment

Benefits of ULIP (Unit Linked Insurance Plan)


Regular Savings

ULIP policy is a way to inculcate the habit of disciplined and regular savings, which will further help in long-term financial planning. By paying regular premiums in the ULIP investment plan, you can enjoy wealth creation benefits for your loved ones.


Tax Benefits

Up to 1.5 lakh per annum can be availed as tax deduction benefit under Section 80C of the Income Tax Act, 1961. The maturity returns are also exempted from tax under Section 10(10D), keeping into consideration the terms and conditions.



A ULIP plan provides the protective benefit of a life cover, which helps keep your family and loved ones secure in your absence.


Potential for Growth

You can earn higher returns from equity and debt funds in the ULIP policy. With this potential fund growth, you can achieve your long-term life goals like buying a new dream car, buying a house, funding your child’s higher education, funding your child’s marriage, and many more.


Flexibility of Investment

In the best ULIP plan, you can get flexibility and control over your invested money in many ways. There are options like fund switch, partial withdrawal, premium redirection, and top-up that provide different choices for the management and investment of your money in the ULIP investment.


Greater Rewards

If you stay invested for a longer period of time, and pay regular premiums, the insurance company adds to your savings through additional benefits and bonuses, that are available in different forms. This will help in adding up to your savings amount and growth of money.

Features Of ULIP Policy

In a ULIP plan, the premium paid by the policyholder is invested in a fund that will collect long-term savings. This fund will be decided as per the policyholder’s choice and according to his/her estimated risks. The premium paid is subject to various changes like mortality changes, administrative changes, fund management changes, etc. Under ULIP policy plans, no withdrawal is allowed for 5 years, which is the lock-in period.


After this lock-in period, money can be withdrawn partially without any termination. Following are some of the other key features of ULIP:



Single Premium

In a ULIP policy plan, the policyholder is required to pay the entire premium amount as a lump sum, at the beginning of the policy term.


Regular Premium Payment

The policyholder of a ULIP policy has to pay pre-determined premium amount on a periodical basis, i.e. annually, semi-annually, or monthly, based on the premium payment term opted for.


Number of Premium Payment Years

The number of the premium payment years depends on the term of the policy that the policyholder has chosen. In most of the cases, the number of premium paying years and the term of the policy are the same. However, in some policies, the insured gets the option of choosing the number of years of premium payment.



Bharti AXA Life Growth Shield Plus
Invest ₹10,000~/Month for 10 years Get ₹47.11L at 8% or ₹12.27L at 4%

How To Calculate ULIP Returns?

ULIP plan returns can be calculated easily by following certain steps. With the help of the online calculator, you can calculate the estimated investment returns. While using the ULIP calculator, the buyers must consider details like premium payment frequency, types of funds, expected rate of returns on investment, amount of money to be invested, etc. Firstly, log in to the online ULIP calculator. As per your suitability, select the premium to be paid for investment, the minimum amount being Rs. 1500 per month. In the next step, select the frequency of premium payment. Then select the tenure of the policy and the amount of premium payment which they want to allocate for investment. Next, the investor will have to select the lock-in period of investment. The ULIP plans offer a minimum lock-in period of 5 years, but according to the experts, it is more beneficial to gain maximum return on investment by investing for a long period of time. As the last step, the investor must select the types of funds in which they want to invest their money in. However, before making the investment, it is highly important to check how the fund has performed in the market. The ULIP calculator is very easy and hassle-free to use. Along with estimating the returns, the ULIP calculators also take into consideration the inflation rates.

Who Should Buy ULIP Plan?

Anyone who is looking out for making financial investments must buy a ULIP policy. If you are looking for availing the multiple investment benefits of the market, you choose one of the most popular and reliable wealth creation instruments like the Unit Linked Insurance Plan (ULIP). If you are someone who wants to avail the dual benefits of life insurance coverage and long-term investment, ULIP investment will help you reap those benefits. Moreover, ULIP plans reap maximum returns through numerous instruments like equity funds, debt funds, or balanced funds. You can gain higher returns on your investment by purchasing the ULIP plan. If you want to avail the benefit of life cover, and get coverage in times of the unfortunate event of death, in order to help your family in times of financial crisis, you can choose to purchase a ULIP plan. Other than that, you can also avail long-term savings fund growth benefit for fulfilling the future financial needs and requirements. Along with the other numerous benefits, if you also want to avail tax exemption benefits, ULIP insurance plan helps gain those benefits. If you are looking for investment options, selecting the best instrument for investment is a crucial and cumbersome task. However, if you want to strike a balance between your insurance cover and maximized returns, you must purchase the ULIP investment plan.

How To Choose The Best ULIP Plan?

Following are the steps to be followed for choosing the best ULIP plan:


  • Claim Settlement Ratio :

    Before buying the ULIP plan that best suits you, check the claim settlement ratio of the insurance provider. The higher the ratio the better the plan.

  • Performance of ULIP Funds :

    Before buying the ULIP insurance, you must assess the performance of the ULIP funds over the long time. ULIP equity funds offer high returns along with high risks; while the debt funds offer lower returns at lower risks. Hence, the performance of different ULIP plans must be compared with its alternatives for making the right decision.

  • Solvency Ratio :

    The solvency ratio of any insurance provider provides the ratio of whether the insurance provider will be able to honour its claims in the future. You must opt for an insurance company that offers high solvency ratio.

  • Investment Strategies Offered :

    Many ULIP plans offer investment strategies like Systematic Transfer Plans and investing based on lifecycle. One must select the ULIP policy that offers the strategies best suited for you.

  • Charges

    You must take the charges of the ULIP before taking the final decision. You must choose the best ULIP plan that is available at affordable charges. There are few typical charges associated to ULIP plans like switching charge, mortality charge, fund management fee, policy administration charge, and discontinued premium charge.

Claim Process on Unit Linked Insurance Plan

The first step involves informing us about your intention to file the claim. Get a hold of the claims form which you can find both at our physical outlet as well as Bharti AXA’s online portal. The claims form will involve filling in details such as cause of death, name of the beneficiary, the location of the death, and personal details such as date of birth of the beneficiary, policy number and name of the beneficiary amongst other aspects.


The next step involves arranging all the necessary documents that you will need in order to ensure that your claim goes through successfully. Some of the main documents that you need to keep handy if you are looking to file a claim include the death certificate pertaining to the deceased registered under the policy, age of the deceased, original copies of the policy document, ID proof of the beneficiary, and any medical reports/records pertaining to the beneficiary’s demise.


Once the claims form and the necessary documents are submitted, the claim will be processed within a duration of 30 days. In some cases, additional steps will be undertaken by the insurer. This is especially true in cases where claims are made within a period of 3 years since the purchase of the policy, in lieu of which additional investigation is undertaken. This includes checking with the hospital where the deceased registered under the policy was admitted prior to his/her demise.

ULIP Plan Frequently Asked Questions (FAQs)

When should I start planning for my ULIP Plan savings?

It is always better to start as early as possible to achieve your goals. It is always advisable to be prepared for unforeseen circumstances for the better future of your loved ones and family.

Is ULIP a good option for investment?

A ULIP plan is a policy plan that offers both investments as well as insurance benefits. Besides providing life cover, the ULIP policy also provides the benefit of market-linked returns. ULIP helps inculcate the habit of regular and disciplined savings, which also helps in long-term financial management. Hence, the ULIP insurance plans are a great option for creating life cover with wealth creation benefits for your loved ones and family members.

What is the ULIP plan meaning?

ULIP is an insurance and investment plan that is an abbreviation for Unit Linked Insurance Plans. ULIP plans are a category of goal-based financial solutions that offer dual benefits of investment and financial protection. ULIP Life insurance and investment plans are usually bought for long-term capital gains and offer a financial protection cover.


*Tax benefits are in accordance to current tax laws that are subject to change from time to time.


For 35 year old male, invested 100% in growth opportunities plus fund, on online purchase of the policy with PT=25 and PPT=10. The Unit Linked Insurance Products do not offer any liquidity during the first five years of the contract. The policyholder will not be able to surrender or withdraw the monies invested in Unit Linked Insurance Products completely or partially till the end of the fifth year. 8% or 4% are used only for illustrative purpose.